It’s a bit risky to give your promotional cartoon a title like “Goin’ Viral” when it might not, in fact, go anywhere. But seeing as the cartoon is meant as a kind of meta-commentary on the concept of “viralness”, I think the title fits.

“Goin’ Viral” tries to explain, at the most basic level, what MyFrontSteps is about for consumers. As our CEO Brendan King says in the video, “MyFrontSteps connects homeowners with local experts that their friends trust and recommend”. Speaking to all you StepRep users out there – you’re the experts. As for the homeowners, they’re just starting to trickle in. Their numbers will be increasing soon.

If you’ve logged into your StepRep account lately, you’ve been seeing a steady stream of questions from MyFrontSteps early-adopters. We encourage you to get out there and answer them. Mix it up. Show everyone how smart you are. Maybe pick up some new business. StepRep is about building your reputation, and here’s a perfect way to do it.

Anyhoo, the cartoon’s over on the MyFrontSteps Blog.